Interesting article that talks about taking good ideas from the academic world into business. I especially liked this quote – “When technology is designed to promote adaptation, or is developed and consumed in ways that can support changes to configuration and flexible levels of personalization the opportunity for end users and employees to 'discover' new and better uses is significantly enhanced”.
Check it out: http://steveboese.squarespace.com/journal/2009/12/18/welcome-to-the-company-here-is-your-iphone.html
